SME hits Berlin

13/14 November 2023

The “Trade Mission” is a new Swiss Music Export concept. Premiered last year in London, the idea behind this venture is to introduce Swiss managers and labels to the inner workings of a number of European music business hubs. In London and now in Berlin, we were/are very fortunate to be able to count on the hospitality and support of the local Swiss embassies.

Our Trade Mission offers a fantastic selection of on-site workshops, panels and, of course, opportunities to connect with key players in the local and international music industry. At the time of writing, the finer details of our programme – which is based on input received from various interested parties – are still being finalised. However, we are confident that it will include a visit to the GSA office at TikTok, a pitching session with PR companies of different niches, a roundtable discussion with booking agencies, and a panel on sync. Oh, and have we mentioned that we are guests of the Embassy of Switzerland in Berlin?

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Most Wanted Berlin is, in their own words, “the most important music business conference in Berlin and a rising European hotspot event for music and creative industry professionals worldwide. It is run by the Berlin Music Commission, the music industry network of Berlin an behalf of the Senate Department for Economics, Energy and Public Enterprises.”

What’s more, the whole delegation is invited to stay on for the Most Wanted Berlin conference which takes place 14 – 16 November 2023. Here, SME will also be hosting a reception:

MEET THE SWISS
WED 15 NOV | 19:30 – 20:30 | PALAIS