Switzerland’s unique m4music festival returns

Established in 1998 in Zurich, Switzerland, the m4music festival is a unique meeting point for the national pop music scene. The yearly festival consists of three parts: the Demotape Clinic – a newcomer contest that draws hundreds of applicants every year – the Conference – which is a platform for discussions about the latest developments and the newest ideas in the music world – and the Clubfestival – which presents national and international top acts on three floors in three nights.
Swiss Music Export will hold a round table discussion on Friday the 7th of March at 12.30pm at the Moods venue in French and at 1.15pm in German. SME are constantly confronted by the question of how bands can get the best result abroad on a low budget. Which artists, which territories and which methods are most appropriate? SME, newly restructured in 2008, now jointly directed by Marc Ridet and Jean Zuber who will be charing a Q&A session on the needs of the Swiss Music scene and that of its artists, management and labels.
The discussion will be mediated by Marius Kaeser (Swiss Arts Council PRO HELVETIA, Music Division, Zurich).
There will also be a professional brunch (11-13h) on Saturday the 8th of March which will be invitation only. More details on this and the participants will be sent out shortly.
Swiss Line-up details include:
Reverend Beat-Man on the 29th of February for a special event prior to the conference held at the Riffraff Cinema which includes the first edition of ‚m4music Selection Sound and Stories‘.
Some other Swiss names performing will be :
Navel and My Name is George on the 6th of March
Aloan and Favez on the 7th of March
Kalabrese and Soultourist on the 8th of March
International names this year performing will also include : Carl Craig, Little Brother and Panic! At The Disco.
The full programme is available on the m4music websites.